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Hey Donald,
I want to explain something that I believe is one of the most important pieces of LoveFund.
It's the MACHINE that can constantly introduce new people to ???(My Username donslovefund)
And that machine has two incredibly powerful front ends:
LoveFund.
And viral acts-of-kindness videos.
Think about how most opportunities are marketed.
Someone posts about making money.
Someone sends an opportunity link.
Someone invites somebody to watch a presentation.
And immediately the person knows:
"They're trying to recruit me."
(My Username donslovefund) can work very differently.
Imagine somebody sees one of our videos.
Maybe we're helping a struggling family.
Maybe we're surprising somebody who desperately needs help.
Maybe we're helping a child, an elderly person, an animal shelter or an entire community.
That person watches the video because the story moves them.
They share it because it makes them feel good.
Their friends see it.
Some of those people visit ??? (My Username donslovefund)
Nobody had to pitch them.
The content brought them to us.
Now imagine the same thing happening with LoveFund.
Someone starts a fundraiser.
They send it to 20 friends.
Those friends donate and share it.
Their friends share it again.
One campaign can potentially put LoveFund in front of thousands — sometimes far more.
And every one of those people is being introduced to an ecosystem connected to ??? (My Username donslovefund)
THAT is the retail front end.
LoveFund doesn't need someone to be looking for a home business.
A viral kindness video doesn't need someone to be looking for a network marketing company.
They simply need to be human.
People care about other people.
People share emotional stories.
People donate to friends and family.
People share videos that restore their faith in humanity.
And every share can introduce another person to our ecosystem.
Now the model starts to make sense.
Instead of ??? (My Username donslovefund) depending only on Ambassadors constantly going out and finding people who want a business opportunity...
...we're building retail and social-media engines designed to continually introduce new people to the brand.
Some will simply donate.
Some will create fundraisers.
Some will follow and share our acts of kindness.
And some of those people will eventually say:
"Wait... I can actually become part of this?"
That's when they discover ??? (My Username donslovefund)
That's when they discover the Ambassador program.
And that's when a retail customer, donor, follower or viewer can potentially become our next member.
This is why the viral videos matter so much.
They're not just feel-good content.
They're marketing.
But they're marketing that people may actually want to share.
And LoveFund works the same way.
Every fundraiser has the potential to introduce more people to LoveFund...
...and ultimately expose more people to ??? (My Username donslovefund)
LoveFund brings people in.
The videos bring people in.
??? (My Username donslovefund) gives them a way to become part of a massive movement.
That is the bigger vision.
We're not trying to build a business where the only path to growth is one Ambassador recruiting another Ambassador.
We're building an entire ecosystem designed to attract people through fundraising, generosity, incredible stories and acts of kindness — and then give those people an opportunity to participate at a deeper level.
And we're now only 13 days away from our October 1st launch.
If you understand what this front-end machine could mean for ???, (My Username donslovefund) you'll understand why we're so excited about what's coming. | 
